Craft.
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Zeeman.

Zeeman launched a new concept in co-operation with Persuade to show what determined the cost of making a sneaker. They sold a limited edition sneaker for € 200,00 and a normal sneaker for the lowest possible price of € 12,99.

The pre launch was made online by several influencers in both the Netherlands and Belgium without communicating the brand Zeeman and thus creating a buzz about a new brand that was being launched . In Amsterdam and Antwerp both sneakers where presented to the public in a pop-up shop for 3 days.

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Wrangler.

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Wrangler.

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  • Lange Boogaardstraat 6zw
    2011 WV Haarlem
    +31 6 502 018 35
    info@burocraft.nl

  • Lange Boogaardstraat 6zw
    2011 WV Haarlem
    +31 6 502 018 35
    info@burocraft.nl
    facebook / linkedin / instagram